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The Rolling Egg: How the BMW Isetta Saved a Giant
It is one of the strangest, smallest, and most iconic vehicles in automotive history. Looking like a bubble on wheels, the BMW Isetta is a machine that defies conventional design logic. Yet, in the post-war landscape of the 1950s, this peculiar "motocoupé" did something monumental: it kept BMW afloat when bankruptcy was knocking on the door ...
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