Humor has long been seen as a “soft skill,” useful for easing awkward Zoom moments or sharing a laugh with colleagues. But CU Boulder researchers Tony Kong and Peter McGraw argue it’s far more than ...

Once upon a time, a text message had one job. A quick way to say “On my way” or “In a meeting, talk later.” But now, there’s a constant stream of emojis, GIFs, and hilarious memes on our phones. It’s ...

You’ve likely heard a lot about personality types (Type A, Type B) and personality traits (extrovert, introvert and even ...

When asked to describe an ideal organisational leader, many people might be inclined to use quite serious adjectives such as solemn, determined or results-oriented. Yet one trait is not only often ...

It’s natural that folks have different senses of humor. What one person finds amusing, someone else might find confusing. The popular ‘UK Ambulance Humour’ page on Facebook, which shares comedic pics, ...

Ever wonder why a shared laugh or witty remark can spark attraction? Humor does more than lighten the mood—it may reveal clues about a person’s creativity. Research by Erika Langley and Michelle ...

Joy is a powerful emotion and can play a major role in who—and what—a person chooses to surround themselves with. For marketers hoping to persuade their audience to make a purchase or identify with a ...

Humor doesn’t just sell—it sells well, and that’s no joke. There are any number of stats to validate it. Research from Oracle indicates that 90% of consumers are more likely to recall a product or ...